Managing Life's Risks Through Insurance







57% of American workers have no private short-term disability insurance.

65% of working people in the U.S. lack private long-term disability coverage.

48% percent of Americans have no life insurance.

Approximately 14% of American drivers are uninsured.





The Value of insuring against life's Risks (3 min read)

Understanding Life Insurance

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Preparing for the unexpected can make all the difference if your family relies on your income


A Detailed Needs Analysis or "DNA" test may be right for you. 


Assess Life Insurance Needs

Assess Life Insurance Needs


Our online Needs Analyzer is designed to help you obtain a preliminary analysis.

Creating a strategy that may help your loved ones is one of the most important and fundamental steps in developing a sound financial approach. This calculator may help you better explore assessing your family's potential needs in the event of your untimely death.

Reach out to us today to have a more thorough and professional analysis prepared to increase your plan confidence.  


Types of Life Insurance Products Offered

Term Life Insurance


Term insurance is the simplest form of life insurance. It provides temporary life insurance protection on a limited budget. 


Convertible Term Life Insurance products are also available


How it Works

Whole Life Insurance


Whole Life Insurance is permanent life insurance—it remains in force for the policyholder's whole life. 


In exchange for fixed premiums, an insurance company promises to pay a set benefit when the policyholder dies.


Additional benefits are offered as well.


How it works

Universal Life Insurance


Universal life insurance is permanent life insurance — that is, it remains in force for your whole life.


But universal life insurance has an important difference from other types of permanent insurance: it provides a flexible premium.


 Indexed Universal Life and Variable Universal Life are also available.


How it works

Varible Universal Life Insurance


Variable universal life insurance is permanent life insurance—it remains in force for the policyholder's whole life.


And, as with universal life insurance, it provides a flexible premium and an adjustable benefit—meaning the policyholder decides how much to put in the policy above a set minimum. 


The difference between variable universal life insurance and other types of permanent insurance is that the policyholder directs how premiums are invested.



How it works

Featured Articles | Life Insurance 

The Term vs Permanent Debate

The Term vs Permanent Debate

When considering life insurance, one of the most important factors to understand is the difference between term and permanent insurance. Here’s an inside look at both.


Learn More (4 min read)
Debunking the Myths!

Debunking the Myths!

Have you ever heard someone claim they don't need Life Insurance? Or that insurance is too expensive? Maybe they've even said, with certainty, that all the coverage they need is provided through their employer, if so, they may have fallen prey to some common life insurance myths. But never fear! The truth squad is here to clear things up. Lets take a look.



Learn more (4 min read)
How to Save Money on Life Insurance

How to Save Money on Life Insurance

A little-known fact that may help you save money on life insurance: when it comes to underwriting, insurance carriers typically rate clients to their closest birthday.


Learn More (3 min read)

Understanding Other Insurances

Long Term Care Insurance


Also known as extended care - Seven in ten people over age 65 can expect to need extended care services at some point in their lives. So understanding the various types of extended care services – and what those services may cost – is critical as you consider your retirement approach.


Learn more (3 min read)

Disability Insurance 

Disability insurance seeks protection by replacing a portion of your income, usually up to 60 percent, if you become disabled as a result of an injury or illness. This type of insurance may have considerable benefits since a disability can be a two-fold financial problem. Those who become disabled often find they are unable to work and are also saddled with unexpected medical expenses.


Learn more (4 min read)

Featured Articles and Resources | Other Insurances 

Assess your long term care needs

Assess your long term care needs

Our online Needs Analyzer is designed to help you obtain a preliminary analysis.


There are basically two approaches when considering your long-term care needs: self-insure or purchase long-term care insurance. Use this calculator to determine your potential long-term care needs and how long your current assets might last.


Reach out to us today to have a more thorough and professional analysis prepared to increase your plan confidence.  


Try our needs analyzer
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What to Look for in an Extended-Care Policy

Extended-care coverage can be complex. Here's a list of questions to ask that may help you better understand the costs and benefits of these policies.


Learn more (4 min read)
Can Group, Private Disability Policies Work Together?

Can Group, Private Disability Policies Work Together?

The Social Security Disability Insurance program paid out over $140 billion in benefits in 2021. And with new applicants each year, the system is expected to exhaust its reserves at the end of 2034 if changes aren’t made.1,2


Rather than depending on a government program to protect their income in the event of a disability, many individuals prefer to seek protection themselves with personal disability insurance.3


Disability insurance seeks protection by replacing a portion of your income, usually up to 60 percent, if you become disabled as a result of an injury or illness. This type of insurance may have considerable benefits since a disability can be a two-fold financial problem. Those who become disabled often find they are unable to work and are also saddled with unexpected medical expenses.4


Learn more (3 min read)

A note from the owner...

As a Certified Financial PlannerTM, I often tell my clients I have a like/hate relationship with insurance. I say "like it" instead of "love it" because let's be real, it's insurance. it's boring and at times can be depressing to think about.

I do though "like it" because there are huge potential problems for which it can provide the best or only solution. However, I hate how often it has been misrepresented and sold incorrectly to clients.  Not all agents are licensed to sell all types of life insurance. As such they are limited as to the products they can sell or even about which they can legally speak.

This creates the situation of "if all I have in my tool box is a hammer, pretty soon everything begins to look like a nail."


Lets start a real conversation today about whether insurance is or is not the right tool to use for your financial plan.


-Dave Ehrenkrook, CFP®

Owner


Heritage avoids proprietary ties to any company offering insurance products which frees us to recommend what we believe to be the best solution for a client's specific needs rather than what some company required that we sell. 

Insurance is a product of the insurance industry. Guarantees are subject to the claims-paying ability of the insurance company and surrender charges may apply if money is withdrawn before the end of the contract. Please keep in mind Insurance companies alone determine insurability, and some people, for their own health or lifestyle reasons, are deemed uninsurable


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